About Me

I’m a brand copywriter that loves to write and share stories. My background in marketing communications, copywriting, social media, and content strategy allows me to see the bigger picture. Whether it’s A/B testing an email subject line to compare open rates or optimizing a sentence on a landing page to get better SEO results, I’m always editing and testing to deliver the right message to the audience.

I’m currently in the process of learning U/X microcopy.

My career began in marketing communications at a health insurance company. From there, I moved to employee benefits and communications. I dabbled in selling vintage and antique items (mainly furniture and household goods). It was only natural to take those skills and help promote an online used furniture marketplace through their blog and social media. Using my social media and copywriting skills, I moved on to work for an online and boutique baby product retailer. I shifted course and worked on content strategy, copywriting and social media for a fine jeweler (diamonds and antique jewelry).

I’ve also freelanced for media companies, jewelry, fashion, and food & beverage.

What do I do when I’m not writing? Probably cooking, swimming, or exploring the interesting and varied neighborhoods of NYC. You may catch me walking my adorable cocker spaniel while exploring. (I’m a bit biased.)

Feel free to email me at sjnathan00@gmail.com for work, any questions, or photos of my pup.